I help brands and founders bring ambitious ideas to life through strategy, creativity and flawless execution. Combining creative direction, business strategy and operations, I deliver impactful experiences, digital products and brand campaigns that connect people, ideas and cultures.

Alongside my work, I founded MONIK, a luxury silk accessories brand that transforms my grandmother's artwork into contemporary wearable pieces.

My experience spans luxury hospitality, fashion, technology and culture, where I've led international events, product launches and strategic projects for executive teams. From C-suite stakeholder management to large-scale event production, I specialise in turning complex ideas into seamless experiences.

Beyond events, I advise businesses on branding, customer experience, marketing strategy and business growth. I combine design, analytics and operational thinking to help organisations improve performance, strengthen customer engagement and build memorable brands. My work spans hospitality, luxury, fashion, finance, health and technology.

I integrate AI into creative workflows, concept development and business processes to accelerate innovation, improve efficiency and unlock new creative possibilities.
I thrive at the intersection of strategy, creativity, and execution, whether producing an international summit or crafting content that resonates.

Whether launching a luxury brand, producing an international summit or helping a business define its next stage of growth, I enjoy solving complex challenges through a combination of strategy, creativity and execution.